The sale was announced on 25 July 2014 which was subject to regulatory and shareholder approval.
The enlarged company would be likely to be called 'Sky Europe' and it will consolidate 21st Century Fox's European digital TV assets into one company. Sky Primafila has got some similarities to BSkyB's Sky Movies Box Office.įollowing media speculation, on Sky Italia's sister company, BSkyB, confirmed that it was in talks with its largest shareholder, 21st Century Fox, about acquiring 21st Century Fox's 57.4% stake in Sky Deutschland and its 100% stake in Sky Italia. The 'Sky Primafila' service offers pay-per-view movies, sport events and adult content (at night) the pay-per-view movies and some non-sport events are disseminated in 28 'Primafila' channels (8 of them in HD) one channel airs daily Penthouse TV HD programmes, available as a stand-alone premium channel. The 'Sky Packs' are the following: 'Cinema' with 12 movie channels (10 of them in HD), and a 3D channel, Sky Cinema 3D (PPVSky Primafila movies are 50% off for 'Cinema' subscribers) 'Sport' with 8 channels (5 of them in HD), and a 3D channel, Sky Sport 3D 'Calcio' with 15 channels (9 of them in HD) covering Italian and international football, the most popular sport in Italy, along with Sky Sport 24 (sport all-news channel), offered as bonus channel for 'Calcio' subscribers.
The 'Channel Packs' are: 'Entertainment' with 33 variety, series and semi-generalist channels (3 of them in HD) 'Documentaries and Lifestyle' with 17 channels (2 of them in HD) 'Music' with 16 channels and 27 audio channels 'Kids' with 21 channels 'News' with 15 national, local and international news channels and 5 basic sport channels. Sky Italia offers eight packages of channels: five base-level 'Channel Packs' and three optional 'Sky Packs' enhancements.
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